Encounter-a-Day

Have the local authority offering bounties. For example, if the PCs are going to run into kobolds in their upcoming adventure, let them find posters offering a 5 gold bounty for each kobold ear delivered to the local magistrates office. Offer some more bounties, too. For example, if the kobold shamans all wear necklaces of bears’ teeth, the magistrate’s office offers a 20 gold bounty on each necklace.